Forward - business

Okay so a potential customer has reached out to you. Your business has been found on the net and they have some interest in your offers. What do you do? Do you just ignore their inquiry? Do you just glance over it and keep moving on to the next email? If your answer is no, then you are right. How will you build a relationship and trust if you do not answer their inquiry? How will you guide the potential client to your services and what you recommend if you don’t follow-up. Client interaction can be likened to a job interview. The employer (for now that would be you) advertises a position in the paper, internet, a magazine etc.

Now the potential candidate (client) answers the advertisement gives their information and waits for an answer. What does the potential employer (you) do? Well, you would have to contact that person for an interview and leave a number to be reached. I bet you’re saying what in the world does that have to do with client correspondence? You the employer just followed up with that potential candidate (client). In order to see if the candidate (client) fits in with your company, you have to start corresponding with that person. Although, it is the responsibility of the candidate to follow up to see if the position is available, it is also the employer’s responsibility to make sure the candidate is still interested in the position.

So, what exactly am I saying? The candidate (client) expects you to continue to give them a reason to remain interested in what you offer. They want to know what your business has been up to. No doubt they checked out your website for information and want to understand a little more about your business. It is up to you however, to give them that information. Don’t harass them but explain your services. Inform them of the most popular services and explain to them how it would benefit their business. Recommend the services without being too pushy. There is nothing like pushing a client too hard to the point they move on to your competition.

Though you can be candid you might want to tread carefully.One method you use with one potential client may not work with the other. So, what do you do? Try another method. Pay attention to what kind client you are corresponding with. Ask them questions to figure out what they need in order to recommend a particular plan or service. Again, doing this would help you explain how this benefits there business or personal needs.

When should we follow-up with a potential client? Right now! When you see an email or get a phone call asking bout your services, you should defiantly follow-up with that person. If you can’t get back to that person then your web site or voicemail should state that time should be allowed before an answer. Make sure you let them know they will have an answer with in a certain time.

Stephanie Fulcher is the owner of the web sites Alex Hosting Business web hosting services and Alex Hosting Junior A blog dedicatied to webhosting,customer service and resource articles.

Article Source: ArticlesBase.com - Good Follup-up;timely Correspondence